:root{--navy: #001825;--gold: #997850;--gold-cta: #8a6c48;--gold-ink: #765c3b;--gold-text: #b89460;--gold-line: rgba(184, 147, 90, .3);--gold-soft: #f5ede0;--ink: #0a0f1e;--ink-2: #1f2937;--ink-3: #4b5563;--light: #f5f7f9;--line: #e2e8f0;--white: #ffffff;--white-80: rgba(255, 255, 255, .8);--serif: "Shippori Mincho", serif;--sans: "Zen Kaku Gothic New", -apple-system, BlinkMacSystemFont, "Segoe UI", sans-serif;--mono: "DM Mono", ui-monospace, "SFMono-Regular", monospace;--wrap: 1320px;--sec-y: clamp(40px, 5.5vw, 68px);--t: .28s cubic-bezier(.4, 0, .2, 1);--transition: .28s cubic-bezier(.4, 0, .2, 1)}*,*:before,*:after{box-sizing:border-box;margin:0;padding:0}html{scroll-behavior:smooth;-webkit-text-size-adjust:100%}body{font-family:var(--sans);color:var(--ink);background:var(--white);line-height:1.8;-webkit-font-smoothing:antialiased;display:flex;flex-direction:column;min-height:100vh}main{flex:1 0 auto}img{max-width:100%;height:auto}a{color:inherit}.wrap{max-width:var(--wrap);margin:0 auto;padding:0 clamp(18px,4.5vw,44px)}.wrap--narrow{max-width:760px}.eyebrow{font-family:var(--mono);font-size:12px;font-weight:500;letter-spacing:.08em;color:var(--gold-text);margin-bottom:12px}.eyebrow-row{display:flex;align-items:center;gap:11px;flex-wrap:wrap;margin-bottom:14px}.eyebrow-row .eyebrow{margin-bottom:0}.freetag{display:inline-flex;align-items:center;white-space:nowrap;font-family:var(--mono);font-size:11px;font-weight:700;letter-spacing:.05em;color:#fff;background:var(--gold-cta);padding:4px 12px;border-radius:999px;box-shadow:0 2px 9px #8a6c4852}.h2{font-family:var(--serif);font-weight:700;font-size:clamp(21px,2.5vw,27px);line-height:1.45;letter-spacing:.01em;color:var(--ink)}.lead{margin-top:10px;font-size:14.5px;color:var(--ink-3);max-width:720px}.note{margin-top:12px;font-family:var(--mono);font-size:12px;letter-spacing:.03em;color:var(--ink-3)}.note a{color:var(--gold-ink);text-decoration:underline;text-underline-offset:2px}.note a:hover{color:var(--gold-cta)}.sec{padding:var(--sec-y) 0}.sec--light{background:var(--light)}.btn{display:inline-flex;flex-direction:column;align-items:center;justify-content:center;gap:2px;text-decoration:none;border-radius:9px;padding:13px 26px;font-size:15px;font-weight:700;line-height:1.5;transition:transform var(--t),box-shadow var(--t),background var(--t),border-color var(--t)}.btn__note{font-family:var(--mono);font-size:10.5px;font-weight:500;letter-spacing:.05em;opacity:.9}.btn--gold{background:var(--gold-cta);color:#fff;box-shadow:0 6px 18px #00000029}.btn--gold:hover{transform:translateY(-1px);box-shadow:0 10px 26px #00000038}.btn--ghost{background:transparent;border:1px solid var(--gold-line);color:var(--gold-ink)}.btn--ghost:hover{border-color:var(--gold-text);background:#b8935a14}.site-header{background:var(--navy);border-bottom:1px solid #112433;position:sticky;top:0;z-index:100;padding:env(safe-area-inset-top,0px) calc(120px + env(safe-area-inset-right,0px)) 0 calc(120px + env(safe-area-inset-left,0px))}.site-header__inner{max-width:1440px;margin:0 auto;padding:8px 0;display:flex;align-items:center;justify-content:space-between;gap:24px}.site-header__brand{display:inline-flex;align-items:center;gap:10px;text-decoration:none}.site-header__logo{height:16px;width:auto;max-width:none;display:block}.site-header__badge{display:inline-flex;align-items:center;font-family:DM Sans,-apple-system,BlinkMacSystemFont,Segoe UI,sans-serif;font-size:11px;font-weight:600;letter-spacing:.04em;color:var(--gold-text);padding:3px 9px;border:1px solid var(--gold-line);border-radius:9999px;white-space:nowrap;line-height:1.2;margin-right:auto}.site-header__actions{display:flex;align-items:center;gap:20px}.site-header__link{color:var(--white-80);font-family:DM Sans,-apple-system,sans-serif;font-size:13px;font-weight:500;letter-spacing:.04em;line-height:normal;text-decoration:none;white-space:nowrap;transition:color var(--transition)}.site-header__link:hover{color:var(--gold-text)}.site-header__cta{display:flex;align-items:center;gap:6px;background:var(--gold-cta);color:var(--white);font-family:DM Sans,-apple-system,sans-serif;font-size:12px;font-weight:700;letter-spacing:.05em;line-height:normal;padding:8px 22px;border-radius:9999px;border:none;cursor:pointer;text-decoration:none;transition:transform var(--transition),box-shadow var(--transition);box-shadow:0 4px 12px #00000026;white-space:nowrap}.site-header__cta svg{color:var(--white);width:14px;height:14px}.site-header__cta:active{transform:scale(.97);opacity:.9}.work{background:var(--white);padding:clamp(26px,3.5vw,44px) 0 clamp(34px,4.5vw,56px)}.work__wrap{max-width:var(--wrap);margin:0 auto;padding:0 clamp(18px,4.5vw,44px);display:grid;grid-template-columns:.9fr 1.1fr;gap:clamp(24px,3vw,48px);align-items:stretch}.work__left{display:flex;flex-direction:column}.work__pitch{margin-bottom:28px}.work__title{font-family:var(--serif);font-weight:700;font-size:clamp(36px,5.2vw,66px);line-height:1.25;letter-spacing:.02em;color:var(--ink)}.work__hl{color:var(--gold-ink);text-decoration-line:underline;text-decoration-color:var(--gold-ink);text-decoration-thickness:.05em;text-underline-offset:.16em}.work__catch{margin-top:28px;font-family:var(--serif);font-weight:600;font-size:clamp(15.5px,1.7vw,19px);line-height:1.6;color:var(--ink-2)}.work__sub{margin-top:13px;font-size:clamp(14.5px,1.5vw,16px);line-height:1.85;color:var(--ink-3);max-width:28em}.herolist{margin-top:20px;list-style:none;display:flex;flex-direction:column;gap:10px;max-width:34em}.herolist li{position:relative;padding-left:20px;font-size:13.5px;line-height:1.7;color:var(--ink-2)}.herolist li:before{content:"";position:absolute;left:0;top:.62em;width:6px;height:6px;background:var(--gold);border-radius:1px}.herolist strong{font-weight:700;color:var(--ink)}.work__right{display:flex;flex-direction:column}.work__right .note{margin-top:10px;text-align:left}.toolframe{width:100%;border:1px solid #cdd6e2;border-radius:14px;overflow:hidden;box-shadow:0 2px 8px #0018250f,0 30px 66px -16px #00182552;background:#fff;scroll-margin-top:64px}.toolframe__bar{display:flex;align-items:center;gap:6px;padding:11px 15px;background:var(--navy)}.toolframe__bar>span{width:9px;height:9px;border-radius:50%;background:#ffffff4d}.toolframe__bar p{margin-left:8px;font-family:var(--mono);font-size:11px;letter-spacing:.05em;color:var(--gold-text)}.toolframe iframe{display:block;width:100%;height:clamp(560px,70vh,760px);border:0}.pitch__head{text-align:center;max-width:720px;margin:0 auto}.pitch__head .lead{margin-left:auto;margin-right:auto}.points{margin-top:26px;display:grid;grid-template-columns:repeat(3,1fr);gap:16px;list-style:none}.point{background:#fff;border:1px solid var(--line);border-left:3px solid var(--gold);border-radius:8px;padding:18px 22px}.point__t{font-family:var(--serif);font-weight:700;font-size:17px;color:var(--ink)}.point__d{margin-top:6px;font-size:13.5px;color:var(--ink-3);line-height:1.75}.stepper{list-style:none;display:grid;grid-template-columns:repeat(4,1fr);gap:12px;margin-top:16px}.stepper__item{position:relative;background:#fff;border:1px solid var(--line);border-radius:9px;padding:13px 16px;display:flex;flex-direction:column;gap:2px}.stepper__item:after{content:"";position:absolute;right:-8px;top:50%;width:7px;height:7px;border-top:2px solid var(--gold-line);border-right:2px solid var(--gold-line);transform:translateY(-50%) rotate(45deg);z-index:1}.stepper__item:last-child:after{display:none}.stepper__n{font-family:var(--mono);font-size:11px;font-weight:500;color:var(--gold-ink);letter-spacing:.06em}.stepper__t{font-weight:700;font-size:14.5px;color:var(--ink);line-height:1.4}.stepper__d{font-size:12px;color:var(--ink-3);line-height:1.5}.voices{margin-top:auto;margin-bottom:clamp(16px,5vh,60px);padding:18px 22px;border:1px solid var(--line);border-radius:12px}.voices__stage{margin:0}.voices__viewport{overflow:hidden;touch-action:pan-y}.voices__track{display:flex;transition:transform .5s cubic-bezier(.4,0,.2,1);align-items:stretch}.voice{flex:0 0 100%;list-style:none;text-align:left;padding:2px;display:flex;flex-direction:column;align-items:flex-start;justify-content:center;gap:9px;min-height:76px;opacity:.25;transition:opacity var(--t)}.voice.is-active{opacity:1}.voice__role{font-family:var(--mono);font-size:11px;font-weight:700;letter-spacing:.08em;color:var(--gold-ink)}.voice__quote{font-family:var(--serif);font-weight:600;font-size:clamp(14px,1.4vw,16.5px);line-height:1.65;color:var(--ink)}.voices__controls{display:flex;align-items:center;justify-content:flex-start;gap:14px;margin-top:14px}.voices__dots{display:flex;gap:7px}.voices__dot{width:6px;height:6px;border-radius:50%;border:none;background:#d3d9e2;cursor:pointer;padding:0;transition:background var(--t),transform var(--t)}.voices__dot.is-active{background:var(--gold);transform:scale(1.3)}.voices[data-reduced=true] .voices__track{flex-direction:column;transform:none!important;gap:14px}.voices[data-reduced=true] .voice{flex:1 1 auto;opacity:1;min-height:0}.voices[data-reduced=true] .voices__controls{display:none}@media(prefers-reduced-motion:reduce){html{scroll-behavior:auto}.voices__track{transition:none}}.split{display:grid;grid-template-columns:1fr 1.05fr;gap:clamp(28px,4.5vw,60px);align-items:center}.split__media{display:flex;justify-content:center}.split__img{width:100%;height:auto;display:block;border-radius:12px;border:1px solid var(--line);box-shadow:0 18px 48px #00182529}.ticks{margin-top:18px;list-style:none;display:flex;flex-direction:column;gap:12px}.ticks li{position:relative;padding-left:28px;font-size:14px;line-height:1.75;color:var(--ink-2)}.ticks li:before{content:"";position:absolute;left:0;top:.5em;width:15px;height:8px;border-left:2.5px solid var(--gold-ink);border-bottom:2.5px solid var(--gold-ink);transform:rotate(-45deg)}.ticks strong{font-weight:700;color:var(--ink)}.ticks a{color:var(--gold-ink);text-decoration:underline;text-underline-offset:2px}.aspects{margin-top:22px;display:flex;flex-wrap:wrap;gap:10px;list-style:none}.aspect{font-size:14px;font-weight:500;color:var(--navy);background:#fff;border:1px solid var(--gold-line);border-radius:999px;padding:8px 18px}.pitfalls{margin-top:26px;display:grid;grid-template-columns:1fr 1fr;gap:16px}.pit{background:#fff;border:1px solid var(--line);border-radius:10px;padding:20px}.pit__tag{display:inline-block;font-family:var(--mono);font-size:10px;font-weight:700;letter-spacing:.07em;padding:2px 7px;border-radius:4px;margin-right:9px;vertical-align:.12em}.pit__tag--bad{background:#fbecec;color:#a1322f}.pit__tag--good{background:#b8935a24;color:var(--gold-ink)}.pit__bad{font-weight:700;font-size:14.5px;color:var(--ink);line-height:1.65}.pit__result{margin-top:7px;font-size:13px;color:var(--ink-3);line-height:1.7}.pit__good{margin-top:13px;font-size:14px;color:var(--ink);line-height:1.7;padding-top:12px;border-top:1px solid var(--line)}.ba-scroll{margin-top:24px;overflow-x:auto;-webkit-overflow-scrolling:touch}.ba{width:100%;border-collapse:collapse;min-width:620px}.ba th,.ba td{border:1px solid var(--line);padding:13px 16px;text-align:left;vertical-align:top;font-size:14px;line-height:1.7}.ba thead th{background:var(--navy);color:#fff;font-weight:600;font-family:var(--serif)}.ba tbody th{background:var(--light);font-weight:700;color:var(--ink);white-space:nowrap}.ba td{color:var(--ink-3)}.ba .ba__good{color:var(--ink-2);background:#b8935a0f}.ba thead .ba__good{color:#fff;background:var(--gold-cta)}.safefaq{display:grid;grid-template-columns:.85fr 1.15fr;gap:clamp(28px,5vw,56px);align-items:start}.faq{margin-top:16px;border-top:1px solid var(--line)}.faq__item{border-bottom:1px solid var(--line)}.faq__q{cursor:pointer;list-style:none;padding:16px 36px 16px 0;position:relative;font-family:var(--serif);font-weight:700;font-size:15.5px;color:var(--ink);line-height:1.5}.faq__q::-webkit-details-marker{display:none}.faq__q:after{content:"";position:absolute;right:4px;top:21px;width:10px;height:10px;border-right:2px solid var(--gold-ink);border-bottom:2px solid var(--gold-ink);transform:rotate(45deg);transition:transform var(--t)}.faq__item[open] .faq__q:after{transform:rotate(-135deg)}.faq__a{padding:0 0 18px;font-size:14px;color:var(--ink-3);line-height:1.85}.safefaq .ticks{margin-top:16px}.finalcta{background:var(--navy);color:#fff;padding:clamp(48px,7vw,84px) 0}.finalcta__inner{text-align:center}.finalcta__ttl{font-family:var(--serif);font-weight:700;font-size:clamp(24px,3.4vw,36px);line-height:1.4}.finalcta__sub{margin-top:14px;font-size:15px;color:#ffffffc7}.finalcta__actions{margin-top:28px;display:flex;flex-direction:column;gap:12px;align-items:center}.finalcta__actions .btn{width:100%;max-width:500px}.finalcta .btn--ghost{color:#fff;border-color:var(--gold-line)}.finalcta .btn--ghost:hover{border-color:var(--gold-text);background:#b8935a24}.foot{background:var(--navy);border-top:1px solid #112433;color:#ffffffb3}.foot__inner{max-width:var(--wrap);margin:0 auto;padding:40px clamp(18px,4.5vw,44px) 30px}.foot__navs{display:flex;gap:56px;flex-wrap:wrap;justify-content:flex-end}.foot__nav{display:flex;flex-direction:column;gap:9px}.foot__lbl{font-family:var(--mono);font-size:11px;letter-spacing:.08em;color:var(--gold-text);margin-bottom:3px}.foot__nav a{font-size:13px;color:#ffffffb3;text-decoration:none;transition:color var(--t)}.foot__nav a:hover{color:#fff}.foot__copy{margin-top:28px;padding-top:18px;border-top:1px solid #112433;font-family:var(--mono);font-size:12px;letter-spacing:.04em;color:#ffffff80}@media(max-width:1024px){.site-header{padding:0 32px}}@media(max-width:768px){.site-header{padding:0 20px}.site-header__inner{gap:12px}.site-header__logo{height:11px}.site-header__badge{font-size:10px;padding:2px 8px;letter-spacing:.02em}.site-header__actions{gap:12px}.site-header__link{font-size:12px}.site-header__link--corp{display:none}.site-header__cta{padding:7px 11px}.site-header__cta span:not(:first-child){display:none}}@media(max-width:880px){.points{grid-template-columns:1fr}.stepper{grid-template-columns:1fr 1fr;gap:12px 18px}.stepper__item:nth-child(2):after{display:none}.pitfalls{grid-template-columns:1fr}.safefaq{grid-template-columns:1fr;gap:32px}.split{grid-template-columns:1fr;gap:28px}}@media(max-width:800px){.work__wrap{grid-template-columns:1fr;gap:22px}.work__left,.work__right{display:contents}.work__pitch{order:1;margin-bottom:0}.toolframe{order:2}.work__right .note{order:3}.voices{order:4;margin-top:0;margin-bottom:0}}@media(max-width:540px){.stepper{grid-template-columns:1fr 1fr}.stepper__item:after{display:none}.toolframe iframe{height:clamp(520px,74vh,680px)}.btn{width:100%}}